Past-customer reactivation

You're sitting on a list of people who already paid you once and never heard from you again.

Every invoice you've ever sent is a name and a phone number of someone who already trusts you. Most of them would hire you again tomorrow. They just haven't been asked. This is a campaign that asks.

Book a 20-minute call How it works
Priced per campaign. No contract.
Customers from the last three years
Pulled from your invoices. Sorted by last job.
Karen M. · water heater14 mo ago
Dave R. · furnace installReplied: "Yes, book me"
Tom & Lisa S. · remodel22 mo ago
Big Sky Dental · serviceReplied: "Call Monday"
Mark P. · repair31 mo ago
J. Nielsen · install8 mo ago
One text to 180 past customers. Nine replies the first day. Every one of them already knows your name.

Why the old list beats the new lead

They already said yes once

A new lead has to find you, check your reviews, and decide to trust you. A past customer skipped all of that. You're not selling, you're reminding.

It costs almost nothing

No ads, no lead fees, no driving out to quote strangers. A text to people who already have your number is the cheapest job you'll ever book.

Silence is the competitor's opening

If they haven't heard from you in two years, the next time they need the work they'll Google it. Whoever shows up first gets a customer you already earned.

How a campaign runs

  1. We build the list. From your invoicing software, a spreadsheet, or a shoebox of receipts. Names, numbers, what you did for them, and when. We clean it up so nothing goes to a wrong number.
  2. We write one honest message. Something real, from you: a seasonal reminder, a new service, or just "it's been a while, want me to swing by?" A short offer helps but isn't required.
  3. It goes out in batches, and replies come to you. Not 300 texts at once. Spread over days, so you can actually handle the yeses. Every reply lands on your phone and you take it from there.
  4. The yeses get booked, the rest get remembered. Interested people can go straight to online booking. Everyone else is tagged for the next campaign so the list keeps working.
Priced per campaign

Depends on list size and how much cleanup it needs. Most owners run one to see the replies, then set it up seasonally.

  • No contract. Run one, or run it every season.
  • List cleanup and wrong-number removal included
  • Message written with you, in your voice
  • Texts registered under your business so they land
  • Replies come to an app on your phone
Book a 20-minute call
Usage fees for texts and emails apply in addition to the campaign price.

Questions owners ask

Is it legal to text my old customers?

People you've done business with can be contacted about related services, and every message includes a way to opt out. We register your business with the carriers first so the texts are legitimate and deliverable, and anyone who says stop is removed for good.

My customer list is a mess. Is that a problem?

It's normal. Half the lists I see are a QuickBooks export with duplicates and missing numbers. Cleaning it up is part of the job, and even a rough list of a hundred names is worth running.

What do I say to them?

Whatever's true. "Winter's coming, want your furnace checked before it's booked out?" works. So does "I've started doing gutters, thought of you." The message is short, specific, and sounds like you, because we write it with you.

What kind of response should I expect?

It varies by trade and how long it's been, so I won't promise a number. What I will say is that a text to a hundred past customers almost always books more work than a hundred dollars of ads, and it does it the same week.

Wake up the customers you already have

Twenty minutes on the phone. Tell me roughly how many past customers you've got and what you'd want to tell them, and I'll tell you what a campaign would look like.

Book a 20-minute call
208-273-9208